Leads report

How many leads arrived and how many converted, grouped by what you choose.

Where

Leads / Deal › Report

Who

Anyone allowed to see this screen.

Choose how the Conversions counted, what the rows are Grouped by and the Period. A line sums the whole period: how many leads arrived, how many converted, and the rate. The table shows, for each group, Arrived, Converted, the Rate and the Share. Export downloads it.

The report follows the leads that arrived in the period, whenever they converted. That is what makes the rate worth comparing between sources.